Radio Disney Shuts Down, BlackBerry Kids Radio Steps Up


Disney has recently sold all but one of its remaining Radio Disney stations as it moves the brand to digital delivery. However, thousands of organizations, businesses, children and special events worldwide will be effected by the sale. Particularly the New England area. Disney Radio was a staple in the area with their Disney Kids team at various family-oriented special events. About 200 Disney Kids employees will no longer be able to educate and entertain children at these events.

Another newly-launched Internet radio company based in New England promises to continue the live interactive indoor and outdoor “Block Parties” for kids, complete with their Blackberry Kids “Street Team” and the company’s mascot “Gullah Gator.” The station’s Program Coordinator has been contacted by hundreds of New England businesses looking for hosts for kid-friendly events that would have been hosed by Radio Disney. With a 28-year solid connection to the New England area, BlackBerry Kids Radio will be of great service to the communities in those states.

However, Broadcasting & Cable reports the Disney Kids stations will go dark around September 26 with the exception of 1110 KDIS Los Angeles, which will remain with the Disney brand.

“Radio Disney will increase its investment in both digital distribution platforms and music-centric programming to optimize the network for long-term growth and to better reflect the habits of its listeners, a national audience of kids and families.”

B&C’s report states that Disney’s internal research finds among Radio Disney listeners six years old and up, 37% of the their listeners listen via SiriusXM, 35% via desktop streaming, 31% via mobile streaming, and 18% via over-the-air broadcasts.

The stations to be sold are:

  • 98.3 WRDZ-FM Plainfield/Indianapolis
  • 590 WDWD Atlanta
  • 620 KMKI Plano/Dallas 640
  • WWJZ Mount Holly NJ/Philadelphia
  • 910 WFDF Farmington Hills/Detroit
  • 990 WMYM Miami
  • 990 WDYZ Orlando
  • 1250 KKDZ Seattle
  • 1250 WDDZ Pittsburgh
  • 1260 WWMK Cleveland
  • 1260 WSDZ Belleville IL/St. Louis
  • 1260 WMKI Boston
  • 1300 WRDZ La Grange/Chicago
  • 1310 KMKY San Francisco
  • 1380 WWMI St. Petersburg
  • 1440 KDIZ Golden Valley/Minneapolis
  • 1470 KIID Sacramento
  • 1480 WGFY Charlotte
  • 1560 WQEW New York
  • 1580 KMIK Tempe/Phoenix
  • 1590 KMIC Houston
  • 1640 KDZR Lake Oswego/Portland
  • 1690 KDDZ Arvada/Denver

The following letter was sent on August 13, 2014to Radio Disney staffers from GM Phil Guerini:

“Dear Colleagues, Across all forms of media, digital technology continues to dramatically change consumer habits – from the iPad, mobile devices and the push of connected devices into the home – and these changes compel us to evaluate and evolve our businesses. Today, we’re announcing meaningful changes to our Radio Disney business. Radio Disney will be increasing investment in both digital distribution platforms and music-centric programming.”

“These decisions will optimize Radio Disney for long-term growth and better reflect the habits of the consumers we serve — a national audience of kids and families. We are partnering with the most popular digital radio services including our distribution partner of over 12 years, SiriusXM, and the newly forged agreements with ShowMobile, Slacker and Harman’s Aha Radio.”

“We also have our fast growing Radio Disney App for iPhone, iPad and Android, our WATCH Disney Channel partnership and our Top 30 syndication partnership that’s building across the U.S. We will also be exploring new digital extensions of Radio Disney’s programming, including the Radio Disney Music Awards and Radio Disney’s Next Big Thing (N.B.T.). As part of this investment shift, at the end of September, we will be selling 23 of our 24 local radio stations, retaining KDIS-AM Los Angeles to originate Radio Disney’s national network programming.”

“The operations of the Los Angeles station will be picked up by the national team. These changes will result in the elimination of some positions, adjustments to other roles and the addition of some new positions. Today and tomorrow, we will be talking individually to those directly affected. Please know that we approached this decision with care and rigor and will provide transition support to those who will be departing the organization. I have always been impressed with the dedication and camaraderie of the people at the Radio Disney network and local stations. Thanks to that teamwork, Radio Disney leads the radio industry in delivering age-appropriate music and entertainment for kids and families. As we wish our colleagues all the best, we remain committed to continuing the momentum.”

 
Disney has revealed plans to sell all but one of its remaining Radio Disney stations as it moves the brand to digital delivery. Broadcasting & Cable reports the stations will go dark around September 26 with the exception of 1110 KDIS Los Angeles, which will remain with the Disney brand. “Radio Disney will increase its investment in both digital distribution platforms and music-centric programming to optimize the network for long-term growth and to better reflect the habits of its listeners, a national audience of kids and families.” B&C’s report states that Disney’s internal research finds among Radio Disney listeners six years old and up, 37% of the their listeners listen via SiriusXM, 35% via desktop streaming, 31% via mobile streaming, and 18% via over-the-air broadcasts. The stations to be sold are: 98.3 WRDZ-FM Plainfield/Indianapolis 590 WDWD Atlanta 620 KMKI Plano/Dallas 640 WWJZ Mount Holly NJ/Philadelphia 910 WFDF Farmington Hills/Detroit 990 WMYM Miami 990 WDYZ Orlando 1250 KKDZ Seattle 1250 WDDZ Pittsburgh 1260 WWMK Cleveland 1260 WSDZ Belleville IL/St. Louis 1260 WMKI Boston 1300 WRDZ La Grange/Chicago 1310 KMKY San Francisco 1380 WWMI St. Petersburg 1440 KDIZ Golden Valley/Minneapolis 1470 KIID Sacramento 1480 WGFY Charlotte 1560 WQEW New York 1580 KMIK Tempe/Phoenix 1590 KMIC Houston 1640 KDZR Lake Oswego/Portland 1690 KDDZ Arvada/Denver The follow letter was sent to Radio Disney staffers this morning from GM Phil Guerini: Dear Colleagues, Across all forms of media, digital technology continues to dramatically change consumer habits – from the iPad, mobile devices and the push of connected devices into the home – and these changes compel us to evaluate and evolve our businesses. Today, we’re announcing meaningful changes to our Radio Disney business. Radio Disney will be increasing investment in both digital distribution platforms and music-centric programming. These decisions will optimize Radio Disney for long-term growth and better reflect the habits of the consumers we serve — a national audience of kids and families. We are partnering with the most popular digital radio services including our distribution partner of over 12 years, SiriusXM, and the newly forged agreements with ShowMobile, Slacker and Harman’s Aha Radio. We also have our fast growing Radio Disney App for iPhone, iPad and Android, our WATCH Disney Channel partnership and our Top 30 syndication partnership that’s building across the U.S. We will also be exploring new digital extensions of Radio Disney’s programming, including the Radio Disney Music Awards and Radio Disney’s Next Big Thing (N.B.T.). As part of this investment shift, at the end of September, we will be selling 23 of our 24 local radio stations, retaining KDIS-AM Los Angeles to originate Radio Disney’s national network programming. The operations of the Los Angeles station will be picked up by the national team. These changes will result in the elimination of some positions, adjustments to other roles and the addition of some new positions. Today and tomorrow, we will be talking individually to those directly affected. Please know that we approached this decision with care and rigor and will provide transition support to those who will be departing the organization. I have always been impressed with the dedication and camaraderie of the people at the Radio Disney network and local stations. Thanks to that teamwork, Radio Disney leads the radio industry in delivering age-appropriate music and entertainment for kids and families. As we wish our colleagues all the best, we remain committed to continuing the momentum.

Read more at: http://radioinsight.com/blog/headlines/89717/radio-disney-to-sell-all-but-one-station/
Disney has revealed plans to sell all but one of its remaining Radio Disney stations as it moves the brand to digital delivery. Broadcasting & Cable reports the stations will go dark around September 26 with the exception of 1110 KDIS Los Angeles, which will remain with the Disney brand. “Radio Disney will increase its investment in both digital distribution platforms and music-centric programming to optimize the network for long-term growth and to better reflect the habits of its listeners, a national audience of kids and families.” B&C’s report states that Disney’s internal research finds among Radio Disney listeners six years old and up, 37% of the their listeners listen via SiriusXM, 35% via desktop streaming, 31% via mobile streaming, and 18% via over-the-air broadcasts. The stations to be sold are: 98.3 WRDZ-FM Plainfield/Indianapolis 590 WDWD Atlanta 620 KMKI Plano/Dallas 640 WWJZ Mount Holly NJ/Philadelphia 910 WFDF Farmington Hills/Detroit 990 WMYM Miami 990 WDYZ Orlando 1250 KKDZ Seattle 1250 WDDZ Pittsburgh 1260 WWMK Cleveland 1260 WSDZ Belleville IL/St. Louis 1260 WMKI Boston 1300 WRDZ La Grange/Chicago 1310 KMKY San Francisco 1380 WWMI St. Petersburg 1440 KDIZ Golden Valley/Minneapolis 1470 KIID Sacramento 1480 WGFY Charlotte 1560 WQEW New York 1580 KMIK Tempe/Phoenix 1590 KMIC Houston 1640 KDZR Lake Oswego/Portland 1690 KDDZ Arvada/Denver The follow letter was sent to Radio Disney staffers this morning from GM Phil Guerini: Dear Colleagues, Across all forms of media, digital technology continues to dramatically change consumer habits – from the iPad, mobile devices and the push of connected devices into the home – and these changes compel us to evaluate and evolve our businesses. Today, we’re announcing meaningful changes to our Radio Disney business. Radio Disney will be increasing investment in both digital distribution platforms and music-centric programming. These decisions will optimize Radio Disney for long-term growth and better reflect the habits of the consumers we serve — a national audience of kids and families. We are partnering with the most popular digital radio services including our distribution partner of over 12 years, SiriusXM, and the newly forged agreements with ShowMobile, Slacker and Harman’s Aha Radio. We also have our fast growing Radio Disney App for iPhone, iPad and Android, our WATCH Disney Channel partnership and our Top 30 syndication partnership that’s building across the U.S. We will also be exploring new digital extensions of Radio Disney’s programming, including the Radio Disney Music Awards and Radio Disney’s Next Big Thing (N.B.T.). As part of this investment shift, at the end of September, we will be selling 23 of our 24 local radio stations, retaining KDIS-AM Los Angeles to originate Radio Disney’s national network programming. The operations of the Los Angeles station will be picked up by the national team. These changes will result in the elimination of some positions, adjustments to other roles and the addition of some new positions. Today and tomorrow, we will be talking individually to those directly affected. Please know that we approached this decision with care and rigor and will provide transition support to those who will be departing the organization. I have always been impressed with the dedication and camaraderie of the people at the Radio Disney network and local stations. Thanks to that teamwork, Radio Disney leads the radio industry in delivering age-appropriate music and entertainment for kids and families. As we wish our colleagues all the best, we remain committed to continuing the momentum.

Read more at: http://radioinsight.com/blog/headlines/89717/radio-disney-to-sell-all-but-one-station/

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